SMX West is starting this week, and just because you can’t
attend doesn’t mean you can’t be there virtually. A number of industry bloggers will be
covering over half the sessions and speakers directly from the floor, as it
happens.
We’ve put together a list of who is covering what and
when so that you can follow along and see their ‘crib notes’ as the action
happens. These include sessions covered
by Brian
Ussery and Keri Morgret of Search Engine Roundtable, Lisa Barone of
Outspoken Media, and Virginia Nussey of Bruce Clay Inc.
If you’re live-blogging SMX West and aren’t listed here, please email admin
[at] seoinhouse [dot] com and we’ll add you to the schedule.
March 2,
2010
9:00am-9:45am Keynote Conversation: Microsoft CEO Steve
Ballmer
Coverage by: Brian Ussery, Lisa Barone, Keri Morgret
10:45am-Noon Mobile Paid Search Ads: Real Opportunities
Coverage by: Keri Morgret, Virginia Nussey,
Real Time Search
& The Major Engines
Coverage by: Lisa Barone
1:15pm-2:30pm Not Your Father’s AdWords: The New Google
Ad Formats
Coverage by: Keri Morgret, Lisa Barone, Virginia Nussey
Mobile Search Apps
& Opportunities
Coverage by: Lisa Barone
3:00pm-4:15pm Keyword
Research: Beyond The Ordinary
Coverage by: Keri Morgret, Lisa Barone
Google’s Personalized
Search Revolution
Coverage by: Brian Ussery, Virginia Nussey
4:30pm-5:45pm The Current State Of Social Search
Coverage
by: Brian Ussery, Lisa Barone
Supercharging Your
Descriptions With Sitelinks
Coverage by: Keri Morgret, , Virginia Nussey
March 3, 2010
9:15am-10:00am Morning
Keynote TBA
Coverage
by: Lisa Barone, Virginia Nussey
10:45am-Noon Paid Search Bullseye! Reaching and Closing
Your
Ultimate Customer
Coverage by: Keri Morgret
Diagnosing Technical
SEO Issues
Coverage by: Lisa Barone
Bring In The Bling
Via Bing Cashback
Coverage by: Virginia Nussey
1:30pm-2:45pm Free Ways to Market on Facebook
Coverage by: Keri Morgret, Lisa Barone
Dealing With Domain
Names, URLs, Parameters & All That Jazz – Technical SEO Tactics
Coverage by: Virginia Nussey
3:15pm-4:30pm Industrial Strength SEO
Coverage by: Lisa Barone
Facebook Ad Tactics for Search Marketers
Coverage
by: Virginia Nussey
4:45pm-6:00pm Optimizing
Your Content On YouTube
Coverage by: Keri Morgret
60 Minutes Per Day
for Social Media Success
Coverage by: Lisa Barone
The Need For Speed: Google Says It Matters
Coverage by: Virginia Nussey
March 4, 2010
9:00am-9:45am: Keynote – The State
of The Search Union
Coverage by: Lisa Barone, Virginia Nussey
10:00am-11:15am Bringing
SEO In House: How To Be Successful!
Coverage by: Keri Morgret, Lisa Barone
Microsoft + Yahoo:
What’s It All Mean?
Coverage by: Virginia Nussey
11:30am-12:30pm PPC
Tune-up Clinic with the SMX Mechanics
Coverage by: Keri Morgret
Ask The Search Engines
Coverage by: Brian Ussery, Lisa Barone
Measuring How Search Ads Drive Offline
Conversions
Coverage
by: Virginia Nussey
1:30pm-2:30pm Analytics Action Plans For PPC & SEO
Coverage by: Keri Morgret, Virginia Nussey
Ask The SEOs
Coverage
by: Brian Ussery, Lisa Barone
2:45pm-3:45pm Conversion Ninja Toolbox – A Review of Tools
&
Technologies
Coverage by: Keri Morgret
Social Media, Search
& Reputation Management
Coverage by: Lisa Barone, Virginia Nussey
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