I got an interesting email the other day about the WebAward from the Web Marketing Association and in theory it sounds like an OK award to apply for.
But... the crazy thing they did was give a Top 10 reasons you should want to apply, one of which addresses SEO - and it's off base, very unfortunate for a web marketing association.
Reason #3:
"A link to webaward.org will help your site's search engine rankings because you will be linked to an 12-year old .org authoritative site with a high Google PageRank."
We all know that every SEO has a different stance on what it takes to rank high in search engines, but I'm pretty sure that most SEOs feel that linking to a 12-yr old .org site isn't really going to help boost your rankings.
My hope is that it's a mixup and it should have read:
A link FROM webaward.org will help your site's search engine rankings because you will be linked FROM a 12-year old .org authoritative site with a high Google PageRank.
The thing is that anyone can link to webaward.org, even if they don't win - so if this was part of your reasoning for the application, know that it's a bit of *bleep* and not likely to have affect your rankings as their top 10 list implies.
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